Loungefly Celebrates New Wicked Collection with Swankified Ozian Party
News straight from Oz: Loungefly threw a totally thrillifying, swankified party to celebrate our new Wicked: For Good collection!
Everyone showed up in their best Ozian attire to celebrate, get a first look at our new Wicked: For Good collection, take photos, get their tarot read, cheers with themed drinks, and explore various Wicked-themed accessories from our friends at DIFF, KISS, Sock Candy, and Little Words Project!
We Wicked-ified the roof at the W Hollywood:
(We couldn’t get over having the costumes on display with props like Glinda’s crown & wand and Elphaba’s grimmerie & hat!)
We, of course, furnished the space with pink and green couches (how could we not?!). Guests mingled, took photos, and jammed out to music from the DJ.
Guests could get a free Loungefly Wicked: For Good bag of their choice and explore other Wicked-inspired products from Sock Candy, Funko, KISS nails, and DIFF Eyewear!
Tarot readings were a hit, using the Wicked tarot deck!
Our Ozpresso Martinis, Ozmopolitans, and Thrillifying Twists!
Follow the yellow brick road to the flower arch to take a super cute pic!
We held interviews to chat about what we’re looking forward to most about Wicked: For Good, our fav songs (it’s so hard to choose!), and more!
Shaniece Cole interviews Devora Wilde (Baldur’s Gate 3) about what she’s most looking forward to in Wicked: For Good.
Of course, we couldn’t stop talking about everyone’s incredible style for the night! Our guests went ALL OUT with their styles. Here are some of our favorite looks from the evening, and we couldn’t just leave it there – we asked all about what inspired their style for the night:
"We were looking for something majestic, green, a little bit upscale with a top hat." — @thatsheart & @whyidocardio
"My senior year of high school, my best friend and I sang “For Good” as our graduation song from theater. She sang Elphaba’s part and I sang Galinda’s, so of course I wanted to be Miss Galinda tonight and I’m wearing earrings my best friend made for me." — @van_kelsing
"Glinda the Good Witch! I love her! I love all things Wicked, but with Glinda, more is more is more. So we can do sparkles, ruffles, fringe, thigh-high boots, all of it!" — @stuartbrazell
"I was inspired to be a random Ozian extra at the Ozdust Ballroom. That was my entire goal." — @brizzyvoices
"I thought Glinda and Elphaba if they were a little princess fairy together. I’ve got green, I’ve got pink, and flowers for Glinda because you know everything is inspired by nature and everything is cylindrical with her outfits." — @tashapolis (and she made it herself!)
"Taylor Swift circa 2014 – it’s also giving Life of a Showgirl – but also has an Ozian feel with the orange and the pink." — @xtinemay
Loungefly x Wicked: For Good Collection
We had SUCH a blast celebrating the launch of our new Wicked: For Good collection! And the good news is it’s available now! Explore the collection and find your must-have style to get ready to watch the film (we want to see all your outfit pics from the theater!).
Items in your cart may be affected with updated location.
