She is the moment. She is an icon. She is the one who inspired us to dream big and never stop thinking about the possibilities of who we could be. 

She’s Barbie. 

And she’s officially been around inspiring us for 65 years! 

You guys loved our Barbie line so much last year, we knew we needed to go even bigger this time around to celebrate such a huge anniversary.

“As a young girl, I was always inspired by Barbie's versatility in careers. As a child, pre-internet, it was incredible to walk through the toy aisle and see a woman who could be an astronaut, a baker, a mom, a model, an athlete."

-Brie, Samples Coordinator

Our anniversary collection includes versatile styles you can wear anywhere. From sparkling sequins to a triple lenticular Barbie box, this perfect pink collection is ready to inspire your style and support your dreams.

Loungefly Barbie 65th Anniversary Doll Box Triple Lenticular Mini Backpack

Woman wearing sunglasses and grinning at the camera wearing the triple lenticular Barbie 65th anniversary Doll Box mini backpack

Which Barbie do you want to be? This mini backpack is in the shape of a Barbie box. It features a lenticular panel that shows three different Barbie dolls as you turn it. You’ll find Barbie on the moon, Barbie dancing, and Barbie on the beach! 

In the bottom right corner, you’ll find the Barbie logo with the words “Since 1959” below it. On the side pocket, you’ll find a special 65th anniversary logo. Turn the bag around to find the words “Living the Dream since ’59” written on the back. 

Live your style dreams just like Barbie! 

Loungefly Barbie 65th Anniversary Exclusive Sequin Logo Mini Backpack

Woman facing away from camera, applying lipstick with a mirror and wearing the exclusive pink Loungefly Barbie 65th Anniversary Sequin Mini Backpack

Time to sparkle! This mini backpack is covered in gorgeous pink sequins. The front pocket includes a die-cut flap with the original Barbie logo embroidered on it. You’ll also find a faux leather Barbie “B” charm attached. 

Turn the bag around to find a glittery, light pink back panel that says ‘Living the Dream Since ’59. Los Angeles, California. Barbie.” Shine bright every day with this exclusive mini backpack. 

“A girl’s girl! So cool, career driven, and powerful! She was a reminder as a child I could grow up and be anything I wanted to be.”

-Mo, Designer

Loungefly Barbie 65th Anniversary Exclusive Sequin Flap Wristlet Wallet

Close-up image of a woman holding the exclusive Loungefly Barbie 65th anniversary sequin wristlet wallet, which features the Barbie logo on the front flap of the wallet.

Make a bold statement with this accessory. This flap wristlet wallet is ready to be the star of the show at any event you’re headed to. Pink sequins cover the back, while a light pink front features an applique of the Barbie logo. 

Inside, you’ll find six card slots and one clear slot for an ID. You’ll also find a zippered compartment to store other essentials. A light pink wristlet strap makes for easy carrying throughout the evening! 

Loungefly Barbie 65th Anniversary Logo Crossbody Bag with Coin Bag

Woman facing camera wearing the Loungefly Barbie 65th Anniversary Unisex Tee and bomber jacket, holding the Loungefly Barbie 65th Anniversary Logo Crossbody Bag with Coin Bag out to camera. The pink crossbody bag says "Barbie" on the front and has a car-shaped coin bag attached.

Hop in! We’re driving off into the sunset with Barbie style! This pink crossbody bag features the Barbie logo on the top flap. You’ll find neon outlines of white, yellow, and teal around the logo, edge of the top flap, and along the strap. 

Attached to the crossbody is a car-shaped coin bag! Turn the bag around to find the words “Barbie” and “Inspiring Stories” on the back. Drive off in perfect pink style! 

“Barbie was EVERYTHING to me as a kid. Be it figuring out what fabrics I could wrap around them to make my own outfits or inspiring me to pursue the career I have today! Barbie was definitely a way to express myself and to this day I still make sure to buy ones that I feel represent me or my culture.”

-Heather, Apparel Product Developer

Loungefly Barbie 65th Anniversary Unisex Tee

Woman smiling and wearing the Loungefly Barbie 65th Anniversary Unisex Tee with a pink sparkly skirt.

Retro Barbie style is always the trend. This unisex tee is a bright light blue and features pink and yellow striped short sleeves. All over the front of the shirt, you’ll find “stickers” of the Barbie logo, different Barbie dolls, roller skates, sunglasses, her car, and more! 

It’s a really cute style to wear throughout the summer. You can dress it up or down, depending on the outing planned. 

Loungefly Barbie 65th Anniversary Unisex Bomber Jacket

Woman facing away from camera, sitting on the floor wearing the Loungefly Barbie 65th Anniversary Unisex Bomber Jacket. The back of the jacket features a chenille patch that says "Barbie" and underneath, you'll find the words "Living the Dream Since 1959."

It really doesn’t get more iconic than a satin Barbie bomber jacket. This pink jacket is your next must-have. The sleeves have an all-over print of various Barbie dolls on them. You’ll find yellow and teal stripes along the cuffs, collar, and bottom of the jacket for an extra pop of color. 

Chenille patches add some extra fun! There’s a chenille Barbie “B” on the front of the jacket, while you’ll find a patch with “Barbie” spelled out on the back. Underneath, you’ll find the phrase, “Living the Dream Since 1959.” It’s the perfect finishing touch to any outfit as you’re heading out the door! 

Shop Loungefly Barbie Accessories & Apparel

Enter your Barbie era! Whatever dream you want to pursue, let Barbie inspire you from head to toe! Shop more styles inspired by this icon: